ClassDojo

Platform Capitalism in the Classroom

Monday, May 29, 2017 Comment class dojo messaging

Platform capitalism is the new global business model in an age of social media platforms, big data analytics and tech-centered venture capital investment. The big platform operators, Google, Amazon, Facebook, Microsoft and Apple are all now competing for school business, while education technology investment has boomed in recent years, thanks to funding for startup companies. ClassDojo is one of the most successful recent education technology startups. It has extensive reach to millions of teachers worldwide, generous venture capital backing, and enthusiastic coverage in the business, technology and education press. As it has scaled up from a